Trends

Your app's Apple ID.

Start date of the report.

If the transaction completes an app bundle, this field will contain a value of “CMB.” App credits for completed bundles will show a value of “CMB-C.” Otherwise, this field is blank.

Indicates the primary category of the app, such as Games.

Indicates where the purchase happened:

Two-character ISO country code indicating the App Store storefront through which the purchase was made. Learn about financial report regions and currencies.

The currency in which the customer is paid. Learn about currency codes.

Three-character ISO code indicating the customer’s currency. Learn about currency codes.

The price per unit billed to the customer, which you set for your app or in-app purchase in App Store Connect. *The customer price is inclusive of any applicable taxes we collect and remit per Schedule 2 of the Paid Applications Agreement. Negative values indicate refunds or CMB credits for previously purchased apps when the CMB column shows "CMB-C’".

Provider name provided by you during the initial account setup.

The amount you receive per unit. This is the customer price minus applicable taxes and Apple’s commission, per Schedule 2 of your Paid Applications Agreement.

Type of device used for purchase or redownload.

End date of the report.

App name provided by you during app setup.

For introductory or subscription offers, displays the type of transaction: Pay Up Front or Pay As You Go. For pre-orders, it indicates whether a purchase originated from a pre-order. For promotional offers, displays the order ID. For offer codes, displays the offer code reference name you entered in App Store Connect when setting up the subscription offer.

SKU of the app associated with the in-app purchase.

Defines the duration of an auto-renewable subscription purchase: 7 days, 1 month, 2 months, 3 months, 6 months, and 1 year.

If the price is preserved for Renew events, then this field equals “Yes”. Otherwise, it’s blank.

If a subscription is active for more than a year, you receive 85% of the customer price (minus applicable taxes), and this field equals “Rate After One Year”. Otherwise, you receive 70%, and the field is blank.

Defines the type of transaction (for example, initial download or update). Learn about product type identifiers.

If the transaction was part of a promotion, this field will contain a value. This field is empty for all non-promotional items. Learn about promotional codes.

Service provider in your reports.

Service provider country code.

Product identifier provided by you during app setup.

Defines whether an auto-renewable subscription is new or a renewal. When a previous subscriber resubscribes, it's classified as a renewal.

List of platforms that your app supports

Aggregated number of units. Negative values indicate refunds or CMB credits for previously purchased apps when the CMB column shows "CMB-C". A value of 0 may indicate a partial refund.

Version number provided by you during app setup.

Start date of report.

Indicates the primary category of the app, such as Games.

Indicates where the purchase happened: App Store for iMessage, News, or blank.

If the transaction completes an app bundle, this field will contain a value of “CMB.” App credits for completed bundles will show a value of “CMB-C.” Otherwise this field is blank.

Two-character ISO country code indicating the App Store country or region through which the purchase was made. Learn about financial report regions and currencies.

Three-character ISO code indicating the customer’s currency. Learn about currency codes.

The price per unit billed to the customer, which you set for your app or in-app purchase in App Store Connect. *The customer price is inclusive of any applicable taxes we collect and remit per Schedule 2 of the Paid Apps Agreement. Negative values indicate refunds or CMB credits for previously purchased apps when the CMB column shows "CMB-C’".

Provider name provided by you during the initial account setup.

Amount you receive per unit. This is the customer price minus applicable taxes and Apple’s commission, per Schedule 2 of your Paid Apps Agreement.

Type of device used for purchase or redownload: Values include iPhone, iPad, iPod touch, Desktop, Apple TV, or Apple Vision.

End date of report.

App name provided by you during app setup.

For introductory or subscription offers, displays the type of transaction: Pay Up Front or Pay As You Go. For pre-orders, indicates whether a purchase originated from a pre-order. For promotional offers, displays the order ID. For offer codes, displays the offer code reference name you entered in App Store Connect when setting up the subscription offer.

SKU of the app associated with the in-app purchase.

Defines the duration of an auto-renewable subscription purchase: 7 days, 1 month, 2 months, 3 months, 6 months, and 1 year.

For Renew events, if the price is preserved then this field equals “Yes”. Otherwise, it’s blank.

If a subscription is active for more than a year, you receive 85% of the customer price (minus applicable taxes) and this field equals “Rate After One Year”. Otherwise, you receive 70% and the field is blank.

Defines the type of transaction (for example, initial download or update). Learn about product type identifiers.

If the transaction was part of a promotion, this field will contain a value. This field is empty for all non-promotional items. Learn about promotional codes.

Service provider in your reports (typically Apple).

Product identifier provided by you during app setup.

Defines whether an auto-renewable subscription is new or a renewal. When a previous subscriber resubscribes, it's classified as a renewal.

List of platforms that your app supports: iOS, macOS, tvOS, iOS and tvOS, visionOS, or iOS and visionOS.

Aggregated number of units. Negative values indicate refunds, or CMB credits for previously purchased apps when the CMB column shows "CMB-C". A value of 0 may indicate a partial refund.

Version number provided by you during app setup.