Apple Ads

Campaigns Metadata

Contains information about the campaign itself, like budget, campaign name, etc.

Fields included in this report

FieldDefinition
ad_channel_type

The channel type of an ad in a campaign. You can use the EQUALS Selector Condition operator with Find Campaigns and Get Campaign-Level Reports. Possible Values: SEARCH, DISPLAY.

adamId

Your unique App Store app identifier. Obtain it through “Search for iOS apps,” “Get a Campaign,” or “Get all Campaigns.” You can use the EQUALS and IN Selector Condition operators with Find Campaigns.

billing_event

The type of billing event for a campaign. See BillingEventType for value descriptions. Possible Values: IMPRESSIONS, TAPS.

budget

The lifetime budget amount available to a campaign. Must exceed the lifetime spend of the campaign. You can use EQUALS, LESS_THAN, and GREATER_THAN Selector Condition operators with Find Campaigns. This field is updatable.

budget_currency

The budget orders you assign to a campaign (line-of-credit payment model only). This field is updatable.

campaign_id

The App Store geoterritories (ISO 3166-1 alpha-2 country codes) where you’re promoting your app. Default is US. You can use EQUALS, CONTAINS_ANY, and CONTAINS_ALL Selector Condition operators with Find Campaigns. This field is updatable.

country_or_region_serving_state_reasons

The map of reasons returned when a campaign isn’t running. See CampaignCountryOrRegionsServingStateReasons for descriptions.

creation_time

The date and time when you created the campaign.

daily_budget

Your daily budget. Must be less than budgetAmount, and greater than or equal to AdGroup’s defaultBidAmount. You can use EQUALS, LESS_THAN, and GREATER_THAN with Find Campaigns. This field is updatable.

daily_budget_currency

Your daily budget's currency.

deleted

Indicates if the campaign is soft-deleted. Default is false. You can use EQUALS and IN with Find Campaigns.

display_status

The status of the campaign, resolved by servingStatus and additional criteria. Possible Values: DELETED, ON_HOLD, PAUSED, RUNNING.

end_time

The scheduled end date and time for the campaign, in UTC. Must be after startTime. Updatable until the designated time is reached. You can use EQUALS, LESS_THAN, and GREATER_THAN with Find Campaigns.

invoice_billingContactEmail

A unique campaign identifier. You can use EQUALS and IN with Find Campaigns.

invoice_buyerEmail

The standard invoice details you set and edit with the LOCInvoiceDetails object. This field is updatable.

invoice_buyerName

The date and time of the most recent modification. You can use EQUALS, LESS_THAN, and GREATER_THAN with Find Campaigns.

modification_time

The campaign name (unique within an organization). Maximum length: 200. You can use EQUALS, IN, and STARTSWITH with Find Campaigns. This field is updatable.

name

The identifier of the organization that owns the campaign (the same as your account in the Search Ads UI).

org_id

The payment model set through the Search Ads UI. If not set, campaigns can’t run. See PaymentModel for value descriptions. Possible Values: LOC, PAYG. You can use EQUALS and IN with Find Campaigns.

payment_model

A list of reasons why a campaign can’t run. See CampaignServingStateReasons for value descriptions.

sapin_law_response

The campaign’s status. You can use EQUALS and IN with Find Campaigns. Possible Values: RUNNING, NOT_RUNNING.

serving_status

The scheduled start date and time (UTC). Must be greater than current time and before endTime if set. Defaults to the request timestamp if not set. Updatable until the designated time is reached. You can use EQUALS, LESS_THAN, and GREATER_THAN with Find Campaigns. This field is updatable.

start_time

The user-controlled status to enable or pause the campaign. You can use EQUALS and IN with Find Campaigns. Default: ENABLED. Possible Values: ENABLED, PAUSED. This field is updatable.

supplySources

The ad placements for a campaign. You can use EQUALS, CONTAINS_ANY, and CONTAINS_ALL with Find Campaigns. Possible Values: APPSTORE_PRODUCT_PAGES_BROWSE, APPSTORE_SEARCH_RESULTS, APPSTORE_SEARCH_TAB, APPSTORE_TODAY_TAB.

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