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Improving your subscription funnel, Q1 2023 app market booms, 3D design for mobile apps and entertainment apps ahead of games for consumer spending.
Happy Wednesday!
This week: it seems like governments aren't big fans of TikTok and OpenAI. Here's the summary:
Not the best week for AI and Social Media, right? Along with that, the Tiktok CEO faces intense questioning from House committee amid growing calls for ban.
In this short talk, Jeff Grang, Purchasely's Co-founder and CPO, was accompanied by Andy Carvel, Co-founder of Phiture, where they shared valuable insights and tips on growing and enhancing subscription-based apps. Drawing from the market's trends, they explained the stages of a subscription funnel, which they compared to using a funnel to fill a bottle of water, beginning from trial onboarding to retaining users.
The significance of apps to customers in 2023 cannot be denied, as per data.ai's research. Despite economic hurdles, the global app market is exhibiting impressive durability. Mobile users are predicted to set a new record in Q1 2023 by spending a staggering $34.1 billion in app stores, indicating the highest quarterly expenditure ever.
This research provides insights into the factors driving this trend, including increased smartphone usage and the growing popularity of subscription-based services. Also valuable insights into the current state of the app market and its impact on consumer behavior and businesses, and that’s why you shouldn’t miss it!
According to a recent report by Sensor Tower, global app downloads in 2022 continued to exceed pre-pandemic levels, despite the obstacles encountered by the mobile industry such as the decline of pandemic-induced hype and Apple's privacy changes. So what’s happening? You going to have to read to find out!
If you're interested in mobile app development and design, reading this article can provide valuable insights into the latest trends and workflows in 3D design for mobile apps. The article discusses how 3D design is becoming increasingly popular in the mobile app industry and provides examples of top trends, such as augmented reality and dynamic illustrations.
Additionally, it offers helpful tips and workflows for implementing 3D design in mobile app development, such as using the right tools and collaborating with designers and developers.
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