How To Get Your First 1,000 Users, 9 Tips for Maximizing Mobile App Engagement, and more!

Happy Wednesday!

This week’s wrap: App Downloads grew 10% in May, Twitter's mobile revenue dropped by 15% in May, Apollo, the biggest 3rd party app for Reddit is shutting down, and Monopoly Go! Took over the app Store in May as the most downloaded game.

9 Tips for Maximizing Mobile App Engagement

In today's world, mobile apps have become an integral part of our daily routines because of their ability to provide convenience, entertainment, and valuable services. However, merely creating an app is not enough; it is crucial to ensure that users actively engage with and continue using the app. This article will explore effective strategies and advice for enhancing mobile app engagement, helping you develop an efficient and successful app, such as:

• Enhancing the User Onboarding Experience
• Customizing User Experience
• Implementing Push Notifications Effectively
• Making the App Experience More Fun

And more!

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How To Get Your First 1,000 Users

User acquisition involves multiple stages, and it's widely recognized that the initial stage is the most challenging when it comes to having an app available in the store.

This guide explores methods to acquire early users for your app. Although apps and games may differ in nature, the strategies discussed are applicable to both and can be implemented effectively.

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4 Ways to use ChatGPT to enhance your customer engagement strategy

AI has become an integral part of our daily lives, even if we are unaware of it. Many products and platforms we use leverage AI to solve problems and assist us in completing tasks. From navigation and facial recognition to search engines and chat assistants, AI enhances various aspects of our lives. Generative AI, a type of AI that creates new content, is starting to impact our personal and professional lives.

While debates about AI's construction, use, and regulation persist, it is clear that generative AI is here to stay and will bring transformative changes. Bill Gates has compared the development of AI to the creation of crucial technologies such as microprocessors, personal computers, the internet, and mobile phones. This article will show you some simple yet impactful ways to begin incorporating tools like ChatGPT into your customer engagement strategy.

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Sometimes, being scrappy with data is alright

by: Rômulo Gomes, Founder CEO @ Easy App Reports

What we think we need to become data-informed: a best-in-class Data stack with all KPIs we could ever dream of.

What makes people data-oriented: be scrappy and learn how to make the most with what you have - then expand as needed.

The truth is that the basic stuff you get out of the box from Google Analytics (or App Store Connect and Google Play if you have an app) is more than enough to move fast and make decisions.

Then learn how to work with proxies and assumptions to connect the dots, if needed.

Sophistication should be added as you need it.

It's not a prerequisite to be the type of person who uses data to make better decisions.

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