App Store search
- Report Field:
- Source Type
- Connector:
- App Store Connect
Users who discovered your app within search results on the App Store. Includes Search Ads results. Doesn’t include the Suggested section of the search landing page.
Other values for Source Type
| Dimension Value | Definition |
|---|---|
| App Clip | Purchases from users who discovered your app from an App Clip. |
| App Clip | The user tapped a link in your App Clip that brought them to your App Store product page. |
| App Clip | Users who discovered your app from within an App Clip. |
| App Clip | Users who discovered your app from within an App Clip. |
| App Clip | Your app was presented to the user in an App Clip. |
| App Clip | The user tapped a link in your App Clip that brought them to your App Store product page. |
| App Clip code | The user scanned an App Clip code with their device. |
| App Store browse | Purchases from users who discovered your app while browsing the App Store (for example, in the Today, Games, or Apps sections). |
| App Store browse | The user viewed your app or tapped to pre-order it while browsing the App Store (for example, in the Today, Games, or Apps sections). |
| App Store browse | Users who viewed your app or tapped to download it while browsing the App Store (for example, in the Today, Games, or Apps tabs, and results in the Suggested section of the search landing page). |
| App Store browse | Users who discovered your app while browsing the App Store. Includes results in the Suggested section of the search landing page. |
| App Store browse | Your app was viewed while the user was browsing the App Store. Includes all App Store tabs excluding the Search tab. |
| App Store browse | The user viewed your app or tapped to download it while browsing the App Store (for example, in the Today, Games, or Apps tabs, and results in the Suggested section of the search landing page). |
| App Store search | Purchases from users who discovered your app within search results on the App Store. Includes users who discovered your app from Search Ads results. Doesn’t include users who discovered your app through the Suggested section of the search landing page. |
| App Store search | The user pre-ordered your app from Search on the App Store. Includes Search Ads in App Store search. |
| App Store search | Users who discovered your app within search results on the App Store. Includes Search Ads results. Doesn’t include the Suggested section of the search landing page. |
| App Store search | Your app was viewed in the search tab on the App Store. Includes Search Ads and suggestions in App Store search. |
| App Store search | Users who discovered your app within search results on the App Store. Includes Search Ads results. Doesn’t include the Suggested section of the search landing page. |
| App referrer | Purchases from users who discovered your app from within another app. |
| App referrer | The user tapped a link in an app that brought them to your App Store product page. Includes apps using the StoreKit API to load your product page. Includes Apple apps, such as Messages, except Safari. |
| App referrer | Users who discovered your app from within another app. Includes downloads of your app from within a store sheet. |
| App referrer | Users who discovered your app from within another app. Includes impressions and page views loaded in a store sheet. Includes Apple apps, such as Messages, except Safari. |
| App referrer | A link to your app’s product page was presented to the user in another app. |
| App referrer | The users tapped a link in an app that brought them to your App Store product page. Includes apps using the StoreKit API to load your product page. Includes Apple apps, such as Messages, except Safari. |
| App referrer | Your App Clip card was displayed after a user tapped on a link in another app. |
| In-store purchase | Your in-app purchase was viewed directly in the App Store and and purchased by the customer. |
| Institutional Purchase | The user pre-ordered your app from Apple Business Manager or Apple School Manager. |
| Institutional purchase | Purchases from users who downloaded your app from Apple Business Manager or Apple School Manager. |
| Institutional purchase | The user who downloaded your app from Apple Business Manager or Apple School Manager. |
| Institutional purchase | The user downloaded your app from Apple Business Manager or Apple School Manager. |
| Location-based | Your App Clip card was displayed due to the user’s location. |
| Maps | The user tapped on a place card in Apple Maps, and followed the link to your App Clip. |
| Messages | Your App Clip Card was displayed after the user tapped a link they received through the Messages app. |
| NFC tags | The user held their iPhone near an NFC tag, causing your App Clip card to be displayed. |
| Notification | Users who were presented with your app from within an App Store generated notification. |
| Notification | Your app was presented to the user in an App Store generated notification. |
| QR code | The user scanned a QR code with their device and your App Clip card was displayed. |
| Siri | Siri suggested your App Clip in response to a user. |
| Unavailable | The source from which the user discovered your app is unavailable. |
| Unavailable | The source from which the user pre-ordered your app is unavailable. |
| Unavailable | The source from which the user downloaded your app is unavailable. |
| Unavailable | The source type is unavailable. Includes apps downloaded using App Store gift cards, promotional codes, or Mobile Device Management software. |
| Unavailable | The source type is unavailable. Includes apps downloaded using App Store gift cards, promotional codes, or Mobile Device Management software. |
| Unavailable | The source from which the user downloaded your app is unavailable. |
| Web referrer | Purchases from users who discovered your app from a website in Safari. |
| Web referrer | The user tapped a link from a website that brought them to your App Store product page. If a chain of redirects in Safari leads to your App Store product page, the referring website will be the last URL in the chain. For iOS apps, taps from websites in non-Safari web browsers, such as Chrome, are attributed as that web browser app in App Referrers. For macOS apps, taps from non-Safari web browsers are attributed to Web Referrers. |
| Web referrer | Users who tapped a link from a website that brought them to your App Store product page. If a chain of redirects in Safari leads to your App Store product page, the referring website will be the last URL in the chain. For iOS apps, taps from websites in non-Safari web browsers, such as Chrome, are attributed as that web browser app in App Referrers. For macOS apps, taps from non-Safari web browsers are attributed to Web Referrers. |
| Web referrer | Users who discovered your app after browsing a website in Safari. |
| Web referrer | A link to your app’s product page was presented to the user on a website. |
| Web referrer | The user tapped a link from a website that brought them to your App Store product page. If a chain of redirects in Safari leads to your App Store product page, the referring website will be the last URL in the chain. For iOS apps, taps from websites in non-Safari web browsers, such as Chrome, are attributed as that web browser app in App Referrers. For macOS apps, taps from non-Safari web browsers are attributed to Web Referrers. |
