Master Template
Your ultimate Looker Studio template with all the App Store and Google Play you wanted - in one place.
Our largest template where we cover most of the reports included in our App Store and Google Play connectors. From Acquisition metrics all the way to Retention and Revenue, this template provides a full picture of your main store KPIs.
Metrics
From Apple:
- Impressions
- Product Page Views
- Conversion Rate
- First-Time Downloads
- Total Downloads
- Reviews
- Ratings
- App Installs
- Updates
- Redownloads
- In-App Purchases
- Product Name
From Google:
- Install Events
- Active Devices
- Store Listing Visitors
- Store Listing Conversion Rate
- Store Listing Acquisitions
- New, Canceled and Total Subscriptions
- Net Subscriptions (calculated)
- Ratings
- Reviews
- Cancelation Reasons
Dimensions
From Apple:
- Date
- App Name
- Country
- App Version
- Source Type
- Subscription Period
- Subscription Price and Currency
- Device
- Page Type
From Google:
- Data
- Package Name
- Country
- Traffic Source
- UTM
- Search Term
- App Version
- Language
- Product ID
Preview
Required Connectors
Made For
ASO ProfessionalsBusiness AnalystsCEOs and InvestorsCFOsMarketersProduct Managers
Authors
Rômulo Gomes
Founder CEO at Easy App Reports
