Freshed baked articles for those working in the the intersection between Data and Growth for Apps.
The integration that will unlock 100+ KPIs for anyone trying to be successful in the app industry.
Discovery & Engagement is here, but there's more coming.
Deep Dive into Apple's Subscription Reports
We dropped a new Magic Template which has a ton of new visualizations, filters, and other improvements to make them more flexible and easier to use.
Unveiling App Insights: Tracking Download Targets with Looker Studio and Easy App Reports
Unlocking the Power: App Store Connect API 3.4! Journey into Apple's Latest Update
Apple announced the upcoming launch of 50 new reports as well as a new version of it's API.
Learn to optimize app performance with Apple's App Store Connect Analytics.
Easy App Reports v1 took us from zero to one. Now v2 is here, but what's next?
Utilizing Easy App Reports for initial setup and Looker Studio for ongoing automation allows you to maintain a hands-off reporting process.
Here are five vital store metrics, accessible on both Google Play and Apple App Store, that app product managers should measure to evaluate stickiness
At its core, a grace period is a designated time frame that follows the expiration of an in-app subscription.
Should you invest in an established ETL (Extract, Transform, Load) platform, or should you venture into building an in-house solution?
Let's break down three key metrics from Google Play: Daily Device Installs, Install Events, and Store Listing Acquisitions.
Here's everything you need to know about Looker Studio Pro and whether it's a wise investment for your business needs.